Memes and the Millennials
The advent of social media has seen many highs and lows. They were instrumental in many historical events, and at some places even toppled the governments. It has been one of the easiest way of communication between people. It has given the right to speech and expression of views for a common man to a larger audience, which was confined only to a village or town till a decade ago. Today, he can criticize or praise every single government policy, write his own movie reviews that could reach multitude. But for the audience to imbibe your ideas, it has to be crisp and compact. A meme serves this purpose. Social media has led to proliferation of memes, and meme creation has become a hobby for many and full time job for some. Memes are so powerful in conveying their message to targeted audience. They are more like a video message, conveyed in a single frame with few words. The only disadvantage in communicating through memes is that the receiver should have known the context. A meme ...